Facebook (or Meta) catalogues are used for Facebook Automotive Ads. MotorDesk feeds the catalogue automatically, which can then in turn feed Facebook features like carousel ads - helping to automate the on-going management of your Facebook advertising.

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Enable MotorDesk Sales Channel

To begin, go to the Business -> Sales Channels section of your MotorDesk account. Go to the Add Sales Channel section, select Facebook Auto, and click 'Connect Channel'.

At the top of the page, you will see a confirmation that the channel has been added, along with your feed URL. Please copy this URL; we'll need it in a moment.

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Publish Vehicles To Sales Channel

Next, publish at least 1 vehicle to this sales channel, and wait at least 30 minutes for your feed to be generated. If this step is not completed, the feed will not be generated and the feed URL will be rejected when setting up the Facebook Catalogue.

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Set-Up a Facebook Business Portfolio

You will first need a Facebook Business Portfolio before you are able to create a catalogue and feed items into it via MotorDesk.

Please follow the guide found here to do this : https://www.facebook.com/business/help/1710077379203657

Once complete, please navigate to your commerce manager via : https://www.facebook.com/commerce_manager

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Add New Product

If this will be your first catalogue, you'll see a 'Get Started' page. Click 'Add products' to create a catalogue.

If you already have one or more catalogues, the link above takes you to the 'Assets' page with your catalogues listed. In the Catalogues section, click the '+' icon to create a new catalogue and then click 'Continue'.

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Select Catalogue Type

Select 'Auto' as the catalogue type.

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Configure Catalogue Settings

Set the catalogue type to 'Auto - Vehicles'

Set the catalogue name and then click 'Create'.

You should then see that your catalogue has been created. To proceed click 'View Catalogue'.

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Configure Data Feed Source

On the side bar to the left, click 'Data sources'.

Then choose to 'Use a URL or Google Sheets' and enter your feed URL you generated earlier.

You do not need to enter a username or password.

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After clicking next, you should see this pop-up.

Set the 'Default Currency' to your regions currency.

The click 'Upload'.

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You have now finished the first stages of the set-up. You should be presented with a screen like this.

Set-Up Facebook Automotive Ads

Once you've set-up your catalogue, please follow the Facebook Automotive Ads set-up instructions at: https://www.facebook.com/business/help/1930396467200635?id=378777162599537

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Related Documentation

• Sales Channels & Marketplaces
• Set-Up Facebook Site Verification
• Set-Up Meta Pixel (Facebook Pixel)